Ellie Horvath
At Best Startup London we track over 100,000 London based startups and over 500,000 people who hold key positions in these companies. We use this directory of startups to highlight top employees, founders and board members we think deserve more appreciation than they are currently getting.
This list showcases the top London based Founder operating in the App Marketing space. If you think a Founder is missing from this list, feel free to contact our editor on [email protected].
The individuals on this list have been included because of exceptional performance in one of the following categories:
- Innovation – Operating as a key part in an extremely innovative business or startup.
- Growth – Operating as a key figure in the growth and upscale of a market leading business or startup.
- Management – Showing exceptional management skills.
- Societal impact – Putting their business on the map for their positive societal or environmental impact.
Our Data – We source our data from OSINT (open source intelligence) and public directories such as Crunchbase, SemRush and many more. The data from these sources should be treated with a degree of caution and verified yourself.
Martin Macmillan
CEO & Founder of Pollen VC
Martin has 20 years’ experience in launching and building technology businesses in FinTech, music and media sectors, and a prior career in Investment banking as a bond trader. Having experienced first-hand the growth challenges facing tech start-ups and the lack of financing options open to developers, he saw the to marry his traditional financial markets and technology experience to create a disruptive new business model for the digital industry. Prior to Pollen, Martin was CEO at Soniqplay, CEO at Level Four (acquired by clear2pay) and a Director of UBS in London, where he ran the short term credit trading group and conceived and delivered UBS’ first client-facing electronic debt trading platform.
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About Pollen VC, Soniqplay: Pollen VC provides credit facilities to app and game developers
Ted Nash
CEO & Co-Founder of Tapdaq
Ted Nash built his first business aged 12 and eventually became the first teenager in the world to achieve 1 million app installs. He’s slightly crazy. FUN FACTS Ted is a talker, but he doesn’t get everything his own way. Ted currently holds the record for the fastest fail in a UK motorbike test – 3 seconds (he crashed into the starting gate).
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About Liquid5, Liquid5, Tapdaq: Tapdaq helps mobile developers to maximise their revenue with unbiased ad mediation, and retain their most valuable users.
Nick Reffitt
Co-Founder & CTO of Tapdaq
Nick has been coding since a young age. He picked up programming aged 12, and started consulting a year later. He met Ted at a similar time, and they both hacked on various projects over the years. Nick is in charge of all the technical aspects to Tapdaq. CS grad from University of Kent.
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About Tapdaq: Tapdaq helps mobile developers to maximise their revenue with unbiased ad mediation, and retain their most valuable users.
Shumel Lais
Founder & CEO of Appsumer
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About Appsumer: Appsumer automates user acquisition & performance marketing dashboards, reports & insights
Jo Eckersley
CEO & Founder of Bubbl Ltd
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About Bubbl Ltd: Cutting-edge mobile app plug-in that allows companies to hyper-focus their marketing efforts with geo-triggered customer engagement tools.
Elliott Thurman-Newell
CTO & Founder of Appitek
Elliott Thurman-Newell is the chief technology officer at Appitek. Prior to joining Appitek, Elliot spent over two years at Ceterna as the head of labs and a UX or UI designer and front-end developer. Elliott Thurman-Newell holds a bachelor’s degree in product design and innovation from the University of Portsmouth.
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About Appitek: Appitek develops Salesforce applications to improve business processes.
