London’s 39 Fastest Growing Gamification Startups

July 29, 2022

At Best Startup London we track over 100,000 London based startups and over 500,000 people who hold key positions in these companies. We use this directory of startups to highlight top employees, founders and organisations we think deserve more appreciation than they are currently getting.

We’ve ranked the top 39 Gamification companies in London. The companies, startups and institutions listed in this article are all exceptional companies, well worth a follow. We have included links to their websites, socials and CrunchBase (if you’re interested in their financials).

We selected the organisations listed in this article based on:

  • Track record
  • Executive leadership
  • Market share
  • Innovation
  • ESG rating

Our Data – We source our data from OSINT (open source intelligence) and public directories such as CrunchbaseSemRush and many more. The data from these sources should be treated with a degree of caution and verified yourself.

Top Gamification Companies & Startups (London)


Improbable

FoundersHerman Narula, Peter Lipka, Rob Whitehead
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Improbable is a UK-based games technology company that is dedicated to building powerful technology designed to help problems.


Arctic Shores

FoundersRobert Newry, Safe Hammad
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Arctic Shores pioneer behavioural assessments combining neuroscience, AI and game technology to generate data-driven people insights.


Flyer One Ventures

FoundersVitaly Laptenok
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

International venture capital firm investing in early-stage startups, founded by CEE founders.


cube19

FoundersDan McGuire
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

cube19 is a cloud-based business intelligence and performance management solution for recruitment and staffing companies.


Nova Money

FoundersAlexandr Priezzhev, Sam Abrika
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

The AI Financial Planner to realise your personal goals


StepJockey

FoundersHelen Nuki, Paul Nuki
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

StepJockey promotes staff wellness in corporate offices by labelling stairs for calorie burn and gamifying stair use.


Yomp

FoundersRy Morgan
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Yomp is B2B Employee-engagement platform to improve Health and Wellbeing.


AdviceGames

FoundersDiederick van Thiel
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

AdviceGames provides virtual financial assisting and gamification for consumers and small businesses.


Flutter

FoundersJosh Hannah, Vince Monical
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Flutter is a peer-to-peer betting site that merged with Betfair in 2001.


Study Rocket

FoundersJames Terry
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Study Rocket is the learning platform that stops procrastination.


Gaming Battleground

FoundersIvana Breček, Luka Ciganek
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

They are bringing competitive gaming to everyone!


PipelineCheck.com

FoundersFiachra Comhrai
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

PipelineCheck Ltd improves the management of sales people for salesforce.com customers using online game techniques.


foc.us

FoundersMartin Skinner, Michael Oxley
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

foc is a technology development company that provides tDCS headsets for gamers.


Kout

FoundersSamuel Adcock, Samuel Huber
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Play games online to get discounts on your favourite brands.


Bagzee

FoundersGillian Kent, Sam Sethi
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Fashion pricer tracker with user bids.


PAN Studio

FoundersBen Barker, Sam Hill
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

PAN Studio is an experience-production studio that designs games and other playful systems.


Gamar

FoundersVenu Tammabatula
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Easily scan and map your surroundings to create natural interactions with 3D augmented reality and increase engagement & footfall.


Sportito

FoundersJessica Taylor, Riccardo Mittiga
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Sportito is the best place to play daily fantasy sports and win real cash daily.


Mambo.IO

FoundersAlessandro Giannone
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Mambo.IO is the leading on-premise gamification platform provider.


Roxor Gaming

FoundersUnknown
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Roxor Gaming is a game developing company that develops a great variety of engaging and thrilling games like poker games, slots, and more.


Gamevy

FoundersHelen Walton
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Gamevy is a new start-up, owned by its employees and aiming to follow in the footsteps of pioneering companies who work differently.


Hide & Seek Productions Ltd

FoundersAlex Fleetwood
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Hide & Seek Productions Ltd is engaged in the organization of social game festivals and development of video and mobile games.


Playerthree

FoundersDavid Streek, Pete Everett
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Playerthree is an independent development studio creating games, interactive learning apps and VR for mobile, desktop.


GIUP

FoundersDavinder C. Singh, Joshua Mitchell
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

GIUP is a system that evaluates players via the analysis of his/her behavior during playing.


Cygnecode Ltd.

FoundersKerem Ozelli
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Creators of Flick a Trade. London based tech company designs, develops and operates trading games and gamified financial applications.


LLUSTRE

FoundersTracy Doree, Vivienne Sung
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Llustre is an e-commerce business that designs and sells designer products and collections for homes.


TCS John Huxley Europe Ltd

FoundersUnknown
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

TCS john Huxley is the manufacturer and supplier of end-to-end live gaming solutions and services.


Rise.global

FoundersNick Shah, Toby Beresford
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Rise is a success tracking network to track and share success.


drop

FoundersMarkus Edmaier, Maximilian Moehring, Simon Mang, Steffi Feldmann
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Drop: Unlock Virtual Rooms With The Right Contribution


R3d Pixel

FoundersUnknown
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Serious Games for Casual People


Adcquire Inc.

FoundersUnknown
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Immersive Product Discovery Platform


Gamfed

FoundersNicolas Babin
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

International Gamification Confederation


ViralSteroids

FoundersAlex Abolmasov
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Viralsteroids provides tools to launch and manage the spread of contagious ideas and content through social networks.


Affinity Media

FoundersUnknown
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Affinity Media publishes a network of websites and apps in the casual games and online video markets and operates more than 20 websites.


Casino Football

FoundersUnknown
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

A London based online gaming company, offering Football themed casino games and other mobile related technology.


Boomeez

FoundersAnit Mehta, Bijal Bhatt, Hitesh Mehta, Nathaniel Daudrich
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Boomeez is a complete system of free advertising.


GrandPic

FoundersAngel Ortiz, Sunny pal
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

A new social sharing photo game app


ipsofacto labs

FoundersAlex Andreu
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Social gaming startup app


Gallantcloud Games

FoundersBen Cooper
FollowWebsite, Crunchbase, Twitter, Facebook, Linkedin

Gallantcloud Games are striving to create new and interesting games and bring fun and reward to the masses.

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