Fresha’s Multilingual Expansion: A Global Boost for Beauty and Wellness Industry

August 26, 2023
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Fresha accelerates global growth and expands into new markets with launch of platform in nine languages

Key Takeaways

  • Fresha, the leading booking platform, marketplace, and payments system for beauty and wellness, is now available in nine languages.
  • This expansion unlocks markets in Europe, the Americas, and Africa, allowing over a million businesses to navigate the platform in their native languages.
  • Fresha’s growth is underscored by its impressive track record, including 194% growth in online bookings between January 2021 and January 2023.
  • The multilingual capability enhances user experience, empowers local businesses, and strengthens customer relationships on a global scale.

About Fresha: Elevating Beauty and Wellness

LONDON, Aug. 22, 2023 /PRNewswire/ — Fresha, the trailblazing booking platform, marketplace, and payments system dedicated to the beauty and wellness industry, is poised for accelerated global growth. Fresha’s latest feat involves expanding its platform to cater to a wider audience. With its availability now in nine languages, including Spanish, French, Italian, Brazilian Portuguese, Dutch, and Nordic languages, Fresha is reshaping the way businesses and customers interact in the beauty and wellness realm.

Empowering the Beauty and Wellness Industry

Fresha’s commitment to empowering local businesses and enhancing customer experiences comes to the fore with this multilingual expansion. Catering to a global audience of over a million businesses, Fresha’s platform now offers a comprehensive end-to-end experience in users’ preferred languages. This strategic move is a testament to Fresha’s commitment to serving beauty and wellness professionals around the world.

A Monumental Growth Trajectory

Fresha’s journey thus far speaks volumes about its impact on the industry. Presently, more than 100,000 partner venues in over 120 countries rely on Fresha to streamline operations and elevate customer experiences. With an impressive tally of over one billion appointments processed, valued at an astounding $12 billion, Fresha’s exponential growth underscores its pivotal role in the beauty and wellness landscape.

An astonishing 194% growth in online bookings between January 2021 and January 2023 is a remarkable indicator of Fresha’s widespread adoption. This remarkable growth is a testament to the platform’s ability to cater to evolving customer needs and deliver on its promises.

Multilingual Access: A Gateway to Global Markets

Fresha’s expansion into nine languages significantly expands its reach and market presence. The move unlocks markets across Europe, the Americas, and Africa, allowing partners and customers to seamlessly navigate the platform in their native languages. From business account management to client notifications and marketing communications, Fresha’s users now have the flexibility to choose from a variety of languages.

By enabling team members to select their preferred languages for a more intuitive user experience, Fresha aims to facilitate better collaboration. Additionally, clients seeking beauty and wellness services on Fresha’s marketplace can now enjoy a fully localized experience, further enhancing the platform’s customer-centric approach.

A Visionary’s Perspective

William Zeqiri, Fresha’s Founder and CEO, underscores the company’s commitment to supporting local businesses and fostering customer connections: “We’re passionate about empowering local businesses to thrive, which is why we’re delighted to bring Fresha to users around the world in their language. This new capability not only simplifies day-to-day operations for businesses but also enhances their ability to connect with customers and strengthen relationships.”

Investing in Accessibility and Global Reach

Fresha’s global growth strategy extends beyond language accessibility. As the company invests in making its platform accessible to users worldwide, it aims to provide a local language experience that enriches the user journey. By catering to diverse languages and cultures, Fresha demonstrates its dedication to fostering inclusivity and ensuring that its services are accessible to all.

A Legacy of Excellence

Fresha’s journey has been marked by milestones that reflect its commitment to excellence. The company’s acquisition of $152M in Series C funding in 2021 through a partnership with General Atlantic speaks volumes about its potential and impact. Founded in 2015 by William Zeqiri and Nick Miller, Fresha’s initial name ‘Shedul’ has evolved into a global force, serving more than 100,000 salons, spas, and barbershops as active merchants and processing over 16 million monthly appointments.

Shaping the Future of Beauty and Wellness

Fresha’s dedication to reshaping the beauty and wellness industry is a driving force behind its endeavors. By providing a platform that bridges the gap between businesses and customers through multilingual accessibility, Fresha is poised to continue its journey as a global leader. As the world evolves, Fresha’s commitment to innovation, accessibility, and customer-centricity positions it as a key player in the future of beauty and wellness.

About Fresha: Revolutionizing Beauty and Wellness

Fresha stands at the forefront of innovation, revolutionizing the beauty and wellness industry through its all-in-one free business software and integrated payments system. Boasting a network of over 100,000 partner venues across 120 countries, Fresha streamlines business operations and elevates customer experiences. To learn more, visit fresha.com, download the Fresha app on the App Store and Google Play, or follow Fresha on Facebook and Instagram.

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