Shantel
Key Takeaways:
- Northstar Travel Group, a leading B-to-B information, events, and marketing solutions company in the travel industry, has announced the launch of The Meetings Show Asia Pacific, a major hosted buyer led tradeshow for the meetings industry in the Asia Pacific region.
- The event, supported by the Singapore Tourism Board, will take place on April 17-18, 2024, at the Sands Expo and Convention Centre in Marina Bay Sands, Singapore. It aims to bring together global exhibitors with pre-qualified and hosted buyers.
- Singapore was chosen as the host destination for the inaugural edition of The Meetings Show Asia Pacific due to its position as a Global-Asia node for MICE (Meetings, Incentives, Conferences, and Exhibitions) and business. As a gateway to the rapidly growing Asia Pacific region and home to a thriving business community, Singapore offers opportunities for new partnerships and business ideas.
- The event will showcase Asian and international destinations, venues, hotels, and other key suppliers in the meetings industry. It will feature an exclusive hosted buyer program that will bring senior buyers from the meetings, conventions, events, and incentives sectors to the tradeshow floor. A unique pre-scheduled meetings platform will facilitate business interactions, complemented by a thought-provoking education program and high-quality networking events.
- The Meetings Show Asia Pacific is an extension of the successful “The Meetings Show” brand, which has been held annually in London. The launch of the Asia Pacific edition further enhances Northstar Meetings Group’s global portfolio of media, events, information, and marketing solutions.
- Northstar Travel Group’s CEO, Jason Young, expressed the company’s commitment to serving the APAC region and its belief in the opportunity to bring their world-class experiences to the Asia Pacific meetings market under the established brand of The Meetings Show.
- Yap Chin Siang, Deputy Chief Executive of the Singapore Tourism Board, welcomed the debut of The Meetings Show Asia Pacific in Singapore, emphasizing its role as an ideal platform for global MICE businesses to network, build relationships, and grow their businesses. Singapore’s selection as the host destination affirms its position as a preferred MICE events hub in the region.
About The Meetings Show Asia Pacific and Northstar Travel Group
The Meetings Show Asia Pacific is a major tradeshow for the meetings industry in the Asia Pacific region. It is an extension of the established brand “The Meetings Show,” which has been successfully held annually in London. The inaugural edition of The Meetings Show Asia Pacific will take place on April 17-18, 2024, in Singapore, bringing together global exhibitors and pre-qualified, hosted buyers.
Northstar Travel Group is the leading B-to-B media company that provides information and marketing solutions for the global travel industry. The company owns 14 media brands, connecting 1.2 million industry professionals through a comprehensive portfolio of digital, social, and print platforms, as well as over 100 events in 13 countries. Northstar Travel Group is headquartered in Rutherford, New Jersey.
About EagleTree Capital
EagleTree Capital is a prominent New York-based middle-market private equity firm with a strong track record of over 20 years. The firm has completed over 40 private equity investments and more than 90 add-on transactions. EagleTree primarily invests in North America in sectors such as media and business services, consumer, and water and specialty industrial.
To learn more about The Meetings Show Asia Pacific, please visit the official website: www.themeetingsshow-apac.com
For additional information about Northstar Travel Group, please visit: northstartravelgroup.com
For more details about EagleTree Capital, please visit: www.eagletree.com
