The Ultimate Guide to Starting a Motorhome Hire Business in London: A Comprehensive Blueprint

December 18, 2022

Starting a motorhome hire business in London can be a rewarding and lucrative venture. However, it’s important to approach it with a clear plan and understanding of the industry. In this comprehensive guide, we’ll cover everything you need to know to get your business off the ground and running smoothly.

First, let’s start with the basics:

What is a motorhome hire business?

A motorhome hire business involves renting out motorhomes or campervans to individuals or families for recreational travel. Motorhomes are fully self-contained vehicles that provide accommodation and transportation in one.

Why start a motorhome hire business in London?

London is a popular destination for tourists and visitors, and many people opt to travel by motorhome to see the sights and experience the city at their own pace. Starting a motorhome hire business in London can be a lucrative opportunity with a steady demand for rental vehicles.

What do you need to start a motorhome hire business in London?

Starting a motorhome hire business in London will require some initial investment and resources. Here’s a list of the essential items you’ll need to get started:

  • A fleet of motorhomes: You’ll need to purchase or lease a fleet of motorhomes to rent out to customers.
  • Insurance: It’s essential to have insurance to protect your business and your clients’ vehicles.
  • Maintenance equipment and supplies: You’ll need to maintain your motorhomes to ensure they are in good working order and safe for your clients to use. This will include tools and supplies such as oil, brakes, and tires.
  • Marketing materials: To get your business off the ground, you’ll need to promote it and attract clients. This can include creating a website, designing business cards and flyers, and utilizing social media.

Step-by-step guide to starting a motorhome hire business in London

  1. Develop a business plan

Before you jump into starting your motorhome hire business, it’s crucial to create a solid business plan. This will help you map out your goals, target market, pricing strategy, and financial projections. It’s also essential to research the competition and understand the local market.

  1. Secure funding

Depending on the scale of your business, you may need to secure funding to cover your start-up costs. This could involve taking out a small business loan, seeking investment from friends or family, or crowdfunding.

  1. Choose a business name and register your business

Choose a unique and memorable name for your business, and make sure it’s available to use. Then, register your business with Companies House to legally operate in the UK.

  1. Purchase or lease your motorhomes

Now it’s time to start building your fleet of motorhomes. You can choose to purchase them outright, or lease them on a long-term basis. It’s essential to thoroughly research and compare different models and options to find the best fit for your business.

  1. Obtain the necessary insurance and licenses

To operate legally in London, you’ll need to obtain the necessary insurance and licenses. This will include business insurance, as well as insurance to cover your clients’ vehicles. You may also need to obtain a public liability insurance policy.

  1. Set up a maintenance schedule and stock up on supplies

To keep your motorhomes in good working order, it’s essential to have a regular maintenance schedule in place and stock up on the necessary tools and supplies. This will include items such as oil, brakes, and tires.

  • 7. Determine your pricing strategy

It’s important to carefully consider your pricing strategy to ensure you are competitive and able to cover your costs and make a profit. Research the prices of similar motorhome hire businesses in the area, and factor in your own costs and desired profit margin. You may want to offer different pricing tiers based on the type and age of the motorhome, as well as the length of the rental period.

  1. Promote your business

Now it’s time to start getting the word out about your business. This can include creating a website, designing business cards and flyers, and utilizing social media to promote your services and attract clients. You may also want to consider joining local business networks and joining online directories to increase your visibility.

  1. Deliver top-quality customer service

The key to success in the motorhome hire business is delivering top-quality customer service. This means being responsive and helpful to your clients, providing clear and thorough instructions for using the motorhome, and ensuring their experience is enjoyable and hassle-free.

  1. Stay organized and keep track of your finances

Running a motorhome hire business can be hectic, so it’s essential to stay organized and keep track of your finances. This includes keeping accurate records of your income and expenses, as well as staying up-to-date on invoicing and payments.

MotorhomeCapacityDaily rateWeekly rate
Class A4-6 people£150£900
Class B2-4 people£100£600
Class C6-8 people£200£1200
Table: Comparison of motorhome rental rates


Starting a motorhome hire business in London can be a lucrative and fulfilling venture, but it requires careful planning and attention to detail. By following these steps and delivering top-quality customer service, you can build a successful business that keeps your clients coming back for more.

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