A New Era for OnlyFans: Keily Blair Steps in as CEO

July 22, 2023
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Key Takeaways:

  • OnlyFans, the popular content-sharing platform, announces Keily Blair as its new CEO, succeeding Ami Gan.
  • The company has seen significant growth under Gan’s leadership, reaching 220 million fans and 3 million creators, with $10 billion paid out to creators.
  • Two new executive appointments include Matt Reeder as Chief Operations Officer and Sue Beeby as Chief Communications Officer.

Leadership Transition at OnlyFans

OnlyFans, the renowned digital media platform, has ushered in a new era of leadership as Keily Blair takes the helm as CEO, following the departure of Amrapali (Ami) Gan. Under Gan’s leadership, the platform experienced a tremendous growth period, expanding its global user base to over 220 million fans and over 3 million creators, and achieving the milestone of $10 billion paid to creators.

“Ami led OnlyFans through a significant period of growth and we are extremely grateful for all her hard work,” said Lee Taylor, Chief Financial Officer and Director of OnlyFans.

Introducing Keily Blair, the New CEO of OnlyFans

Keily Blair, an award-winning lawyer and experienced business leader, has been appointed as the new CEO of OnlyFans. In her previous role as Chief Strategy and Operations Officer of OnlyFans, Blair played a vital role in shaping the strategic direction of the company and its goal of becoming the safest social media platform. She was also responsible for leading OnlyFans’ trust and safety operations and communicating the company’s strategic initiatives and future goals to users, commercial partners, and other key stakeholders.

Expressing her excitement about her new role, Blair said, “I am delighted to be taking on the role of CEO at such an exciting time for the company. OnlyFans only succeeds when creators succeed. It is our mission to make OnlyFans the platform of choice for a diverse range of creators and fans across the world. I will continue to put our creators at the heart of every business decision and will provide them with an inclusive, safe, and innovative platform to connect with their fans and monetise their content.”

New Executive Appointments to Bolster Leadership Team

Alongside the announcement of Blair’s appointment, the company revealed two further appointments to its C-Suite. Matt Reeder, the company’s Deputy General Counsel, will step into Blair’s shoes as Chief Operations Officer, while Sue Beeby, OnlyFans’ VP of Communications, has been appointed as the company’s Chief Communications Officer.

Matt Reeder brings a wealth of experience from his previous roles at a leading global law firm and in the U.S. Marine Corps. With a background in creative arts, Reeder’s unique skill set positions him perfectly for his new role.

Sue Beeby, on the other hand, boasts over twenty years of experience in communications, advising a range of multinational companies. She also has a decade of experience in frontline politics and served as a special adviser in the UK Government to the Chancellor of the Exchequer.

“It is a pleasure to welcome both Sue Beeby and Matt Reeder to our executive team. They are experts in their respective fields and their experience will further bolster our leadership team. I also wish Ami all the best with her future endeavors,” Blair added.

OnlyFans: A Brief Overview

Established as a popular content-sharing platform, OnlyFans offers a space for creators to connect directly with their fans and monetise their content. Creators range from artists, chefs, and fitness trainers to models and influencers, creating a diverse content hub. As of mid-2023, the platform boasts a global user base of over 220 million fans and over 3 million creators, with $10 billion paid out to creators since its inception.

Looking Ahead

With these changes in its leadership, OnlyFans seems to be entering a new phase of its journey, striving to continue disrupting and innovating the monetisation potential of the creator economy. Under the guidance of Keily Blair, the platform aims to place creators at the heart of every decision, ensuring that they are provided with an inclusive, safe, and innovative platform. The company’s commitment to its creators and fans around the world is a promising sign of what’s to come.

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